Product with model pics
Photography Brief for

realme


DARE TO LEAP


Product Color

Blue, Yellow






Key Selling Point

108MP Camera/ Iconic Bold LOGO Design


Pics key message

Present the Design/ Enhance the Concept
“Capture Infinity” Spirit by Visual


Key words

Style attitudes/ Explore/ Capture/Young


Deliverables

Yellow Product — 3 pics
Blue Product — 3 pics
all pics requires fine retouching of products


Size

4:3 vertical, 3000 pixels above


Deliver Date

4th March


License

Social media content /Product page, 1 year


Models

2 male
1 female

SHOOT NASH A

Concept

NEON
PROJECTIONS


WORKING WITH SLOGANS, TEXTS and TEXTURE

Nash B
Description 
We will project the campaign / brand slogans
DARE TO LEAP” or / and “CAPTURE INFINITY” onto a model's face

We are going to take photos with neon vibes in a studio on a cyclorama. The cyclorama will be a bit colored according to our references to color (blue or yellow or other complimentary color). Thus, it will have a minimalistic look. A model always with a smartphone in frame.



Our projections

Options for the “DARE TO LEAP” (PRIORITY)


Option 1: ORIGINAL SLOGAN TAKEN FROM THE PHONE’S BACK COVER



Option 2:
Original Font “GILLROY”
Use one of the most proper types

In a single line BOLD TEXT







Options for the “CAPTURE INFINITY


In a single line BOLD TEXT
We use the phone’s colors for both options:


Reference to color (light scheme)

Yellow smartphone: More creative & artistic light, neon light (blue/cyan, yellow/orange on model’s face). The backgorund has a dark green hue because the text “DARE TO LEAP” shines green. The yellow text on cyan area will be looking well.





Blue smartphone: More creative & artistic light, neon light (blue, orange on model’s face). The backgorund has a dark blue hue. Also, we could add White elements (clothes, muah).





Reference to Face look





Poses and phone position in frame

BLUE


Poses shold be more natural and chill.

SHOT 1
A girl is holding a phone in hand close to face. The phone hides a part of face.
We take a dynamic angle.



SHOT 2 and SHOT 3
A man is holding a phone in hand. We take a dynamic angle. There is no hand on foreground



SHOT 4
A man is holding a phone in hand



YELLOW




SHOT additional



 
reference to

OUTFITS


CHOOSE OUTFITS YOU LIKE (for SNOW; add your choice as well). After that, we could send it to a stylist and get some suggestions from her/him. Also, the stylist suggests MUAH options. I think that we need a nude make up for the NASH A.

WE DO NOT NEED COMPLICATED OUTFITS. I would prefer more basic look for the NASH A.

SUPREME / ADIDAS / BEATS aethstetic

Remind: we need 6 outfits & 6 muahs (for 6 shots: 3 - yellow; 3 - blue)

Models

2 male
1 female


FOR

BLUE COLOR for NASH A



Look 1 — sports suit + cap

Look 2 — sports suit

Look 3 — suit jacket with sporty top and bottom.
DO NOT MAKE IT LOOKS LIKE BUSINESS MAN



FOR

YELLOW COLOR for NASH B




Look 1  — sports suit + cap

Look 2  — hoodie + jeans

Look 3 — suit jacket with sporty top and bottom.



reference to

MUAH

IN PROGRESS
FOR MAKE UP STYLIST 





reference to

MODELS







Artwork︎︎︎